ideas around small business like how to stay profitable, connect with your customer, make the best of your bottom line

10 Free Templates Every Small Business Needs in 2018

  Owning or working for a small business can be extremely rewarding. These templates are from HubSpot, so if you would like any of these just click on the title of the numbered list and it will take you to their portal where you can…

10 Examples of Effective Re-Engagement Emails

Marketing Sherpa reports that, on average, marketers lose 25% of their email list each year (simply to attrition). Therefore, list retention should be an absolute must for all email marketers.
podcasting

Everything You Need to Know About Starting a Podcast in 2018

I’ve become a morning walking companion to people I may never meet. How is this possible? They take me along in their earbuds as they stream my podcast.

Personal Branding: The Ultimate A to Z Guide

The truth is, anyone that may end up working with you in some capacity wants to get a good idea of your work and your personality before responding to your email or getting you to schlep all the way into the office. That's where you personal brand comes in.

How to Organize Your Email: 12 Management Tools

Many of us get bombarded by new emails on a regular basis, and it's stressful to know that we might be missing out on the truly important stuff amid the flood of less pertinent stuff. Luckily, there are a lot of tools out there that can help us get more organized.
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8 Digital Marketing Trends Set to Expire by 2018

some of the most popular digital marketing trends have reached the end of their shelf life and are well beyond their expiration dates.
branding ideas
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Branding or Rebranding your Business

The first step in branding is to identify your target market. Don't just focus on demographics, but tastes. Are your customers businesslike, cutting-edge, organic and earth loving, or just practical?
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Everything you want to know about Backlinks

Backlinks are, perhaps, the most influential part of the Google Algorithm for your website SEO. The exciting thing is that you can do something to improve your backlinks. Here we give you some ideas on how to do that.
newsletter campaign

On Email Newsletter Campaigns

If you don't have an email newsletter campaign then I have to ask, why not? Email is one of the best ways to capture the attention of your audience.
Think outside the box like Lin-Manuel Miranda
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How to Think Outside the Box

Thinking outside the box is not easy and can be quite scary, because it means you have to do something different and you run the risk of failure. But, it can lead to great results.
what is the .com called?
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What is the name of the .com part of a domain name?

Many people ask me what the .com is called in the domain name. It is called the TLD or Top Level Domain, the last label of a fully qualified domain name.
Bing Places for Business

Bing Places for Business

Everyone knows about Google. But, millions of people use Bing and prefer Bing for their online searches. Bing has a "BingItOn" marketing campaign that rewards you for using Bing. Bing Dashboard I really like the News feature on my Bing Dashboard.…
Shared, VPS, Dedicated Server, what's the difference?
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Shared, VPS, Dedicated Server, What's the difference?

Have you ever wondered about where your website lives? If your website is hosted with us your website lives in a VPS environment. InMotion Hosting - Types of Web Hosting Plans
Get Pinterest Rich Pins Now
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Pinterest Rich Pins

Pinterest Rich Pins are a recent addition to Pinterest. They make it easier for people to actually shop using Pinterest. So, if you are a business selling merchandise you owe it to yourself to invest some time into Pinterest. You could think…
Small Business Website Essentials
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Small Business Website Essentials

If you are a small business owner and you have a website or are thinking about getting one we have a list of website essentials that will help your website do what you want it to do, generate leads and make a sale. Contact Information It is…

What is foursquare and how can it help your business

So, what is foursquare anyway? Your business cannot succeed without happy, loyal customers who support your business and spread the word about it. As a small business owner, you can take advantage of Foursquare for free marketing, especially…
Ratings and Reviews can be crucial to seo success

Ratings and Reviews can be crucial to your success

Ratings and Reviews can be the second most important feature on your website! The good news is that most reviews posted on your website are positive. And Social Media is crucial because customers believe their friends reviews over almost anyone…
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Wikipedia: Why you should donate

There are lots of "open source" programs out there, but Wikipedia is unique because it creates open source IDEA'S. Like the retired farmer in upstate New York who's using Wikipedia to study the science of sludge, and the student in Kuala…