We’re human. We get angry when things don’t go as planned. We get frustrated when we don’t sign a client we were sure would sign up. We are tempted to go negative when we get attacked after doing everything we can to add value to the lives of our audience and customers.
Link building is the process of manually encouraging people to link to your website. In order to rank #1 on a page, you need to get around the same number of links that the results ranking on page 1 already has.
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “organic” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users, and these visitors can be converted into customers.
If you pay someone to manage your website it is because you understand the importance of maintaining your website. If you maintain your own website you either know how much time it consumes, or you aren’t doing it correctly.
Google launched a product they call Data Studio, and I just recently took an online course to learn how to use it. The result is a dashboard that will be mailed to clients weekly that will have all the information they need to understand their website visitors and to see what effect their activity outside the website affects their results.
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